Brand Executive at TGI Group of Companies
We are currently recruiting suitably qualified candidates to fill the position below:
Job Title: Brand Executive
- Marketing, POS Procurement, BTL, Consumer Activation, Market Activation, Events, PR, Digital Marketing, Experiential Marketing, Out of Home (OOH).
Duties and Responsibilities
- Responsibility of all the BTL & Digital initiative Planning & Execution including leading & implement, Process Controls, People Management, Cross-Functional Support and Coordination, etc.
- Requires less supervision.
- Includes coordination with external agency & vendor handling.
- Breaking down the Annual & Quarterly Activations (BTL & TTL) Plans/Initiatives into actionable & detailed activity schedules and calendars followed by proper implementation and control.
- Ownership & responsibility for excellence for all, BTL & TTL Initiatives as per Marketing Plans.
- Responsible for market activation programs, – with robust control & tracking mechanisms along with metrics to measure effectiveness of the program.
- Liaise & Coordinate with internal departments (e. g. Sales, Finance & Supply Chain) & external partners (e.g. agencies, freelancers & vendors) to execute successful marketing initiatives across platforms & geographies.
- Execute Digital & Social Media initiatives.
- Responsibility of planning, developing and implementing PR strategies.
- Any other job which may be assigned by the management from time to time.
- MBA (Marketing) from University/Business School/Institute of repute.
- Relevant Functional Skills & Expertise.
- Problem Solving.
- Interpersonal Skills and Man Management.
- Agency/Vendor Management skills.
- Process & Procedure Implementation Skills.
- Good Communication & Presentation Skills.
- Team Spirit.
- Stress Management.
- Computer literacy and IT Skills.
- Around 5 – 8 years’ experience in the Marketing function, in a FMCG & Services or Telecom environment,
- Good experience of executing BTL Initiatives (Consumer & Market activation, Events, POS procurement, OOH), PR, Digital Initiatives across diverse geographies.
Application Closing Date
How to Apply
Interested and qualified candidates should:
Click here to apply online